Cinematodo

 

Name: Nunnapat Ratanavanh

NYU affiliation: Gallatin

NYU status: Undergraduate

Did you enter last year?: No

Do you have any teammates?: No

How many, including yourself?:

 

Concept Name

Cinematodo

 

High Concept Statement

Beat procrastination by knowing that at the end of your day, what you did will be watched like a movie – by yourself and your friends. Plan tasks (ranging from the difficult to the boring) for yourself to complete each day and film them in order to check them off.

 

Status Quo

Procrastination is a problem for almost everyone – even for the well organized with extensive to do lists or most optimized to do apps.

 

Competition

Some apps break larger tasks into smaller ones are sometimes effective, but sometimes end up making the user stuck in the app, spending more time making lists rather than actually completing tasks.
Other apps aim to beat procrastination by using timer features, setting deadlines or alarms that get increasingly urgent as tasks are put off – but it is all to easy to ignore the alarms and notifications, because there is no sense of accountability or reward built in.

 

Solution

Based off of the psychological principle of accountability (used in fitness apps with a social feature), the app builds off the “1 Second a Day” app, and at the end of each day a video is produced and shared – producing personal, visual satisfaction as well as a social reward.

 

Revenue Model

Potentially through subscriptions or ads.

 

Which platform would you like to launch your app on?

iPhone

 

Which category best describes your app?

Productivity