Project by: 

Alberto Moreno

High Concept Statement: 

People would take a picture of an ad and whenever they go to the advertiser they will receive a discount.


Android Phone



Need or Demand:

Advertisers would expand their network by the pictures taken. People would select which discounts to pick. They will have fun taking selfies with the ads, sharing the ads, etc

Product / Service / Solution:

Advertisers will be able to link physical advertising with digital. Consumers would select which products they want to receive information from.

Value Proposition:

Consumers will select which promotions they will receive.


It has become popular to take picture with your phone. Why not get pictures and discounts of the products you like.

Revenue Model:

Advertisers would pay for this service. Then they will have access to more consumers digitally as well